Our Leadership


John Decina

John is a founding principal of Blitz Health and has been providing services to the healthcare industry for over 20 years by designing innovative customer engagement campaigns that bring value to healthcare providers and patients while effectively delivering brand messaging for his clients.

John is well-versed in the unique aspects of pharmaceutical and healthcare marketing and communications across numerous therapeutic areas including hepatology, infectious disease, metabolic disease, cardiovascular, gastrointestinal, oncology, pediatrics, and rare diseases.

Combining strategic vision with tactical planning are two of John’s core competencies, and he frequently leads sessions with his clients and partners designed to overcome current challenges and identify new opportunities. A strategic understanding of the healthcare industry leading to successful planning and pull-through of unique educational and promotional solutions designed to improve health is the cornerstone John and his partners have built Blitz Health upon.


Michael Harms

Mike is President/CEO of Blitz Research and co-founding principal of Blitz Health. He has been an entrepreneur for over 25 years, building several companies from scratch as well as participating in mergers and acquisitions. He has participated on various boards and enjoys building new strategies around efficiency and growth.

Mike has been in the healthcare communications field for almost 20 years. He has been helping clients across a variety of therapeutic classes with strategic, tactical and innovative approaches. He has developed marketing initiatives to healthcare providers with an emphasis on call center strategies utilized to enhance customer relationships.

Mike is heavily involved with a variety of charities through his philanthropic work and deeply enjoys giving back to the community.


Robert Tuke

Bob is a founding principal of Blitz Health and has been in the healthcare communications industry for 20 years. His passion lies in connecting healthcare professionals to the educational resources that ultimately lead to improved patient care.

During his career, Bob has worked on behalf of his clients in many roles including, account direction, sales, marketing & operational management. His expertise is focused on helping his clients identify and pull-through the key factors for successful execution of effective programming. Bob also has keen insight on how to overcome the challenges related to reporting requirements of today’s healthcare marketplace. These experiences, with dozens of long-term clients, have given Bob the know-how to help his clients find new opportunities and success with medical communications today.

Before forming Blitz Health, Bob served in leadership roles at top-tier medical communication agencies. Over the course of nearly a decade at one firm, Bob helped build the company into a leading peer interactive communications agency.