We are virtual education experts skilled in moderated, peer-based learning. Many of the techniques we employ to reach, train, and educate healthcare professionals can be used directly with the end consumer.

We are fluent in HIPAA regulations related to patient/caregiver privacy and know how to leverage virtual meeting technology to educate consumers.

We also support consumer teams looking to break into HCP marketing by providing content and engagement expertise. These teams are often new to healthcare marketing, we provide insight and guidance to shape projects then act as the tactical group responsible for managing their HCP outreach efforts.

Engagement:

  • Consumer event audience generation
  • Promotion and distribution of HCP and patient marketing materials including coupons/rebates, delivered to the right HCP targets
  • Consumer brand awareness campaigns aimed at creating HCP recommenders and loyalists for the brand
  • HCP engagement database creation for consumer brand teams
  • HCP customer service and virtual sales campaigns for consumer brand teams

Education:

  • Virtual Web-based Programming
    • Webinars
    • National webcasts
    • Web and tele-conferences
    • On demand presentations
  • Expert  Program Moderators
  • Speaker and Patient Ambassador Training
    • Live virtual training sessions
    • Recorded training sessions
  • Innovative Speaker Bureau Models
    • New structures that fit today's economics
  • Virtual Patient Advisory Boards
    • Video conferencing